Our Company

LiTong Group is an officially authorized Level 1 distributor of Microchip Technology, providing genuine products, technical support, and supply chain services to customers worldwide. With over 20 years of experience in the electronics industry, we have built a reputation for reliability, technical excellence, and customer service.

Our mission is to bridge the gap between Microchip's innovative semiconductor solutions and the global electronics manufacturing community by providing authentic products, comprehensive technical support, and efficient supply chain services.

Our Values

Authenticity

We guarantee 100% authentic Microchip products with full traceability and certification.

Technical Excellence

Our field application engineers provide expert technical support throughout your design cycle.

Reliability

Dependable supply chain solutions with comprehensive inventory management.

Global Partnership

Worldwide presence with local support and services in 20+ countries.

Authorizations & Certifications

Microchip Authorized Distributor

Level 1 authorized distributor status with full supply chain authorization.

Quality Management

ISO 9001:2015 certified quality management system.

Counterfeit Avoidance

ASCC S-1080 standard certification for counterfeit avoidance.

Our Technical Team

Our team of field application engineers (FAEs) provides comprehensive technical support throughout the design cycle:

Design Support

  • Component selection guidance
  • Reference design recommendations
  • Technical consultation

Development Support

  • Firmware and software support
  • Development tool guidance
  • Debugging assistance

Production Support

  • Volume pricing and supply assurance
  • Production planning consultation
  • Quality and reliability support

Our FAEs have deep expertise in Microchip product families including PIC microcontrollers, AVR microcontrollers, SAM MCUs, FPGAs, analog devices, and memory products. They provide technical resources including application notes, reference designs, and implementation guides.

Global Sales Network

Our extensive global sales network ensures local support wherever you are doing business. With offices in over 20 countries and regions, we bring Microchip technology and expertise closer to our customers worldwide.

Global Presence

North America | South America | Europe | Asia Pacific | Africa | Middle East

Hong Kong (HQ)

5/F, Green 18, 7 Science Park East Avenue, Hong Kong Science Park, Shatin

Email: hk@elec-distributor.com

United States

1776 K St NW, Washington, D.C. 20006, USA

Email: john.smith@elec-distributor.com

Germany

Potsdamer Platz 1, 10785 Berlin, Germany

Email: michael.muller@elec-distributor.com

China (Beijing)

Room 101-215, 2/F, Building 19, Yard 6, Hengye North 7th Street, Tongzhou District, Beijing

Email: bj@elec-distributor.com

Our Capabilities

Product Portfolio

Complete range of Microchip products including microcontrollers, FPGAs, analog devices, memory, and connectivity solutions.

Inventory Management

Comprehensive inventory with long-term supply assurance and lifecycle management.

Custom Solutions

Engineering services for custom solutions tailored to specific application needs.

Logistics

Efficient global logistics and supply chain management for timely delivery.

Company Timeline

2002

Company Founded

LiTong Group established with focus on electronic component distribution

2008

Microchip Authorization

Received Level 1 distributor authorization from Microchip Technology

2012

Global Expansion

Established offices in North America and Europe

2016

Technical Center

Opened advanced technical support center with FAE team

2020

Quality Certification

Achieved ISO 9001:2015 and ASCC S-1080 certifications

2023

Regional Growth

Expanded to 20+ countries with local support teams

Experience the LiTong Difference

Join thousands of companies worldwide who rely on our Microchip expertise and global support.

Contact Us Today